Beta Carotene is a naturally occurring nutrient found in numerous fruits and vegetables. as well as some fungus. Perhaps its most recognized characteristic of beta-carotene is that it imparts an orange color and derives its name from the Latin term for carrot. Nutritionally, beta-carotene is best known for its antioxidant properties as well as its ability to be converted to Vitamin A in the body, accordingly referred to as “Provitamin A”As, beta carotene, this nutrient helps protect cells and tissue from the potentially damaging actions of free radicals. This protective activity can also support eye health, however, its after the conversion of beta carotene to vitamin A, that it helps optimize vision.    Furthermore, several key vitamin A actions occur at the genetic level and assist in cells to make protein from our genes, which are the blueprint for making them. In this capacity, vitamin A is critical to a healthy immune system as well as other body operations and production of new cells and tissue.   Vitamin World Beta Carotene ProVitamin A is ideal for anyone wanting to supplement their diet with an important antioxidant as well as provitamin A support for optimal status and activity. Delivered in easy-to-take rapid release softgels, Vitamin World makes your best nutrition achievable.     Supports antioxidant protection of cells Aids in eye and skin health Supports vision and helps prevent visual dysfunction Aids in immune system actions