Colors Blue is pure diversity itself. The youthful, masculine fragrance is characterized by its profound freshness, with citrus top notes of lemon, tequila and birch. Watermelon and coriander notes add a fruity tone, with aromatic musk accords revealing the more sensual side of the perfume.

BRAND
There are many things that make us who we are, whether as an individual being or as a community. Because after all, we are united by our differences and this is the essence of our world. The essence of everyone. Benetton Perfumes, fragrances for everyone.

BOTTLE
The cylindrical form of the fragrances’ bottles evokes a can of graffiti spray paint, an allusion to the fact that colors not only represent diversity and reflect reality, but also carry an intention to demonstrate… to change the world. The design culminates in stylish metallic tops and the subtly embossed logo of United Colors of Benetton. With its transparent blue color and white lettering, the Colors Blue bottle conveys the marine freshness of the fragrance.