Diesel is an innovative international lifestyle company, founded by Renzo Rosso in 1978. Rooted in denim mastery and evolved into being a leader in premium fashion, Diesel is now a true alternative to the established luxury market. Discovering, supporting, and fostering creativity is part of Diesel Dna and of its parenting company Otb, the international fashion and luxury group powering a variety of global iconic brands and companies.
Diesel is an innovative international lifestyle company, founded by Renzo Rosso in 1978. Rooted in denim mastery and evolved into being a leader in premium fashion, Diesel is now a true alternative to the established luxury market. Discovering, supporting, and fostering creativity is part of Diesel Dna and of its parenting company Otb, the international fashion and luxury group powering a variety of global iconic brands and companies.
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