This shampoo with an ultra-rich, creamy lather provides a luxurious healing experience. The Keratin Healing System boosts strength and elasticity while the keratin protein reconstructs the inner layers of the hair to add body and bounce. Phyto IV complex rehydrates hair so it’s soft and silky For all hair types Free of Parabens, Sulfates, Gluten and Sodium Chloride Made in America. How to Use: Apply to damp hair, lather, rinse. JCPenney limits the sale of all salon products and salon special purchases to 8 of any one item, up to a maximum of 12 items, per customer, per month. Hair Type: Straight, Textured Concerns: Shine, Color Protection Fluid Ounces: 10.1 oz. Ingredients: Sulfate-Free, Gluten Free, Paraben-Free Formulation: Liquid Country of Origin: Made in US Please be aware ingredients are subject to change periodically. It is recommended you check the product packaging prior to use for a complete ingredient list.